A website migration is a process in which you make changes in your website that also include a change of address.
Website migrations means physical relocation. You’re packing up your digital assets and shifting them to a new location. This allows you to make necessary changes to speed up your site and improve the user experience.
During a website migration, you may change your content management system (CMS) from Joomla to WordPress, switch from HTTP to HTTPS, or altogether alter the tone of your site content.
Businesses migrate websites in a variety of situations, including:
Before you start planning a migration, ensure the CMS or platform you’re migrating to can import the data you require. It appears simple, but it is actually a critical component of the migration process.
You don’t want to spend hours or even days moving content only to discover that it cannot be imported.
The first step is to ensure that your new CMS can import content from your current platform. If it does, make sure to request a migration guide from the CMS supplier that includes all relevant procedures.
Before you begin migrating your website, you should have a clear sense of how much content you intend to transfer to your new domain. At the same time, you should have a strategy for content that isn’t relevant to your new website.
For example, if you’re migrating an eCommerce website to a new domain and have product pages with product descriptions, you should transfer these to the new site.
If your CMS supports it, you should also consider transferring non-essential content such as contact information and legal policies.
Before you start transferring your website, you should examine the impact on SEO and user experience. You can accomplish this by reviewing your CMS’s inherent capabilities and features.
If you’re moving from WordPress to a different domain, you should know if you can use the same plugins and if the same material will be indexed and accessible by Google.
If you’re switching from WordPress to another hosting provider, you’ll need to adjust your WordPress installation settings.
At the same time, you should assess how well the transfer process will go for your site’s visitors.
When website redesigns go wrong, they may cause a lot of pain. On paper, moving a site to a new template should be a one-on-one modification with few complications. However, in practice, this is not always true.
Templates sometimes have hard-coded heading components, particularly in the footer and sidebars. Those should be styled using CSS, not H tags. If you experienced this problem with a template once and the rankings had shifted unexpectedly, you would see that the Contact Us and other navigation buttons were all marked up to H2.